About Us

Who we are

SCOTO is a network of community tourism enterprises located throughout Scotland and led by a team of dynamic individuals who each have extensive and varied experience in community tourism.

SCOTO aims to be a lean and non-bureaucratic organisation. We are registered as a cooperative and company limited by guarantee.

Meet our team

Diane Smith, SCOTO Coordinator
Diane Smith, SCOTO Coordinator


Carron Tobin, SCOTO Enabler
Carron Tobin, SCOTO Enabler


Our founding directors are

Russell Fraser
Russell Fraser

Loch Ness

Lucy Conway
Lucy Conway

Isle of Eigg

Catriona Waddington
Catriona Waddington

Shetland Isles

Emma Guy
Emma Guy

Scottish Borders

Our Aim

β€œto establish community owned and managed tourism as a highly respected and distinct sector within the Scottish tourism offer - dedicated to providing high quality and authentic experiences which derive positive benefits for our visitors and our communities alike.”

Our objectives

Shutterstock 448508254

To represent, provide leadership and be a voice for Community Tourism organisations and enterprises across Scotland

Shutterstock 1590243523

To provide a forum for networking, collaboration and learning about Community Tourism

Shutterstock 1030124977

To market, promote and raise awareness of Community Tourism products and experiences available across Scotland

Shutterstock 220437766

To own and manage a brand marque for use by eligible Community Tourism providers

Alasdair Nicholson, Point & Sandwick Trail, Adviser

β€œA path is much more than just a path. It is the infrastructure for accessing all sorts of opportunities. The path is a route to interesting and beautiful places, a way of reminding ourselves about our local heritage, and an incentive to do some healthy exercise.”

Lucy Conway, Isle of Eigg Heritage Trust

"On Eigg, we're proud of the fact that we are community-owned, that we generate all our electricity from renewable sources and want to be carbon zero by 2030. We ensure visitors have the best experience and know the money they spend here is invested back into the future of our island."